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Prime Big Deal Days: Rainforest API Helps Customers Gather Valuable Data


Perhaps unsurprisingly, Prime Big Deal Days (October 8-9) was Amazon’s biggest October shopping event to date. More shoppers shopped and scored early holiday deals across several top categories like electronics and home during this year’s event. Meanwhile, the Rainforest API team kept busy closely monitoring the flow of essential Amazon data during the sale to ensure there were no disruptions.

To build their own effective pricing and product strategies, Amazon sellers and competitors need to keep an eye on the strategies of successful brands, especially during major sales events like Prime Days. Rainforest API captures timely deal and discount data to keep your Amazon analytics and tools fresh.

  • Track ASINs at scale without worrying about maintaining web scrapers
  • Monitor competitor pricing
  • Learn how to optimize your assortment
  • Analyze competitor ad strategy

      In the weeks leading up to the recent Prime Big Deal Days, the Rainforest API team added new features which expanded Prime deals data collection from multiple page (request) types. In the days leading up to the sale, the team carried out testing to prepare for enhanced blockers. What were the results?

      • 24.6M Product Requests with a 94.16% success rate
      • 7.29 M Offers Requests with a 99.5% success rate
      • 6.21M Search Requests with a 99.82% success rate

      Here’s the latest on how Rainforest API can support your competitive and market insights during Prime sales events:

      Rainforest product results capture Prime Exclusive deals and deal badge

      Rainforest API returns results with is_prime_exclusive_deal when request type=product to indicate whether a product is a Prime Exclusive Deal. View docs.

      [NEW since last Prime Day] Rainforest can now return results with deal_badge when request type=product to indicate that a deal badge is present and the text presented.

      [NEW] Rainforest deals results capture Prime Day and Prime Exclusive deals

      Rainforest API now returns deal_badge when request type=deals to indicate the type of deal presented. On the Amazon page, the badge is currently the red text to the right of the % off.  Examples of this include “Limited Time Deal,” “With Prime,” and “With Prime early access.” View Docs.

      [NEW] Rainforest search results return a deal object

      Rainforest API returns a deal object with a type=search request. The object returns three possible results: link, text and badge_text. View docs.

      If you’re new here, check out Rainforest API.

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