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Search and eCommerce APIs: The Smarter Way to Shop Data for Marketers

In today’s world, marketers need access to reliable, up-to-date data for their campaigns and strategies in order to remain competitive. Traditional methods of accessing data, such as subscription platforms, can take time and effort. There is a more innovative way...

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SERP, Tutorials

What Are APIs? Definition & Examples — for Marketers

APIs have become a buzzword in the world of technology and business. They are the backbone of modern software development, powering everything from mobile apps to cloud computing. As a marketer, you may have heard of them, but what are...

Data

Quit Building Your Own APIs: Leverage API Products

Building and maintaining your own API requires a lot of time and expertise. Unless you have a very specific use case in which you need special features and functionality, chances are you can find an already available API to meet...

Tutorials

How to Measure & Improve API Performance

APIs have become increasingly important to the success of businesses. Many technology products, applications, and systems depend on them to perform their duties. And the number of API requests continues to grow. As a result, poor API performance can slow...

Integrations

Choosing a BI Tool To Work with Traject Data

Why would an SEO limit themselves to some keywords, when all keywords are available? Historically, it’s been a matter of resources and capacity. The more data points you introduce, multiplied by the number of keywords you’re tracking, the faster it becomes unmanageable. When using...

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