Traject Data Privacy Policy
Last Updated: March 11, 2020
Grade Us, LLC dba Traject Data and its website trajectdata.com/software/data (“Traject Data”) provides a service assisting companies with rank tracking data. This Privacy Policy explains how Traject Data collects, uses, and discloses information about you through its website and other online products and services (collectively, the “Services”) or when you otherwise interact with us.
We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of the policy and, in some cases, we may provide you with additional notice (such as adding a statement to our homepage or sending you a notification). We encourage you to review the Privacy Policy whenever you access the Services or otherwise interact with us to stay informed about our information practices and the choices available to you.
Collection of Information | Traject Data collects information about you in several ways: information you directly provide to us, information we collect automatically when you use or access our Services, information collected from unaffiliated third parties or sources, and by using and combining personal data to derive additional personal data from or about you. |
Information You Provide to Us | We collect information you provide directly to us. For example, we collect information when you create an account, participate in any interactive features of the Services, fill out a form, participate in a contest or promotion, make a purchase, apply for a job, communicate with us via third party social media sites, request customer support or otherwise communicate with us. The types of information we may collect include:
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Information About Your Use of the Services | Usage Information We collect information about your use of the Services, such as the search terms you enter, the pages and messages you click, etc. |
Automatically Collected Information When you access or use our Services, we automatically collect information about you, including:
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Information We Collect from Other Sources | We may obtain information from other sources and combine that data with information we collect through our Services. For example, we use a third party to gather information to know how many users access a specific webpage and the links clicked. |
Use of Information | We use the information we collect to identify and research opportunities and businesses that we may be interested in doing business with. We also use the information we collect to:
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Sharing of Information | In the preceding 12 months we have disclosed the following categories of personal data for commercial or business purposes: (1) identifiers, (2) demographic information, (3) internet or other electronic network activity information, and (4) commercial information such as order history and marketing preferences. We have not sold any personal information to third parties for business or commercial purposes in the preceding 12 months. We will not share data except in the following circumstances:
We may also share aggregated or de-identified information, which cannot reasonably be used to identify you. We do not and will not sell personal information. |
Social Sharing Features | The Services may offer social sharing features and other integrated tools (such as the Facebook “Like” button). Your use of such features enables the sharing of information with your friends or the public, depending on the settings you establish with the entity that provides the social sharing feature. For more information about the purpose and scope of data collection and processing in connection with social sharing features, please review your privacy settings and the privacy policies of the entities that provide these features. |
Advertising and Analytics Services Provided by Others | We may allow others to provide analytics services and serve advertisements on our behalf across the internet and in applications. These entities may use cookies, web beacons, device identifiers and other technologies to collect information about your use of the Services and other websites and applications, including your IP address, web browser, mobile network information, pages viewed, time spent on pages or in apps, links clicked and conversion information. This information may be used by Traject Data and others to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on our Services and other websites and better understand your online activity. For more information about interest-based ads, or to opt out of having your web browsing information used for behavioral advertising purposes, please visit www.aboutads.info/choices (for users in the U.S.) or http://www.youronlinechoices.eu/ (for users in the EU). |
Security | Traject Data takes reasonable measures to help protect information about you from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction. |
Transfer of Information to the U.S. and Other Countries | Traject Data is based in the United States and we process and store information in the U.S. Therefore, we and our service providers may transfer your information to, or store or access it in, jurisdictions that may not provide equivalent levels of data protection as your home jurisdiction. |
Rights Specific to the European Economic Area, United Kingdom, and Switzerland | If you are a resident of the European Economic Area (“EEA”), the United Kingdom (“UK”) or Switzerland (collectively “European Country” or “EC”), you have certain rights and protections under the law regarding the processing of your personal data. |
Legal Basis for Processing | If you are a resident of an EC, when we process your personal data we will only do so in the following situations:
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Data Subject Requests | If you are a resident of an EC, you may have the right to access personal data we hold about you and to ask that your personal data be corrected, erased, or transferred. You may also have the right to object to, or request that we restrict, certain processing. If you would like to exercise any of these rights, you may contact us as indicated below. |
Questions or Complaints | If you are a resident of an EC and have a concern about our processing of personal data that we are not able to resolve, you have the right to lodge a complaint with the data privacy authority where you reside. For contact details of your EEA local Data Protection Authority, please see http://ec.europa.eu/justice/data-protection/article-29/structure/data-protection-authorities/index_en.htm. To contact the UK’s Information Commissioner’s Office (“ICO”), please see https://ico.org.uk/global/contact-us/. To contact the Swiss Federal Data Protection and Information Commissioner (“FDPIC”), please see https://www.edoeb.admin.ch/edoeb/en/home/the-fdpic/links/data-protection—switzerland.html. |
Your Choices | |
Account Information | You may update, correct or delete information about you at any time emailing us at data@bytraject.com. If you wish to delete or deactivate your account, please email us at data@bytraject.com, but note that we may retain certain information as required by law or for legitimate business purposes. We may also retain cached or archived copies of information about you for a certain period of time. |
Cookies | Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services. For more information, please review our Cookie Policy. |
Promotional Communications | You may opt out of receiving promotional emails or text messages from Traject Data by following the instructions in those emails or text messages or by emailing us at data@bytraject.com. If you opt out, we may still send you non-promotional emails, such as those about your account or our ongoing business relations. |
Your California Privacy Rights | California law permits residents of California to request certain details about how their information is collected and shared. Your rights under California law include:
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Contact Us | If you have any additional questions or concerns about this Privacy Policy, please contact us at support@trajectdata.com. |
Traject Data, LLC 1499 West 120th Ave. Suite 110 Westminster, CO 80234 |