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Google Product API – Google Product API

Google Shopping & Products


Use SerpWow’s Google Shopping results to retrieve Product IDs, then pass the product_id into a Product request to retrieve online/local sellers, reviews and product specifications!

Easily search Google Shopping by UPC/GTIN, search term or brand.

Customer Reviews


SerpWow parses all product customer reviews including granular detail such as the reviewer name, rating, date, title and body text of the review.

Online and local pricing


SerpWow accurately returns price, tax, delivery and promotional data for the product for all sellers, as well as GPS coordinates and merchant information for local sellers.

Full product specifications for each product are also available.

Products Data FAQ


How do I query for a product?

Simply supply the Product ID of the product on Google Shopping (which you can obtain via a SerpWow Google Shopping query) in the product_id parameter.

What locations are supported?

SerpWow supports retrieving product data from any location in which Google Shopping is active. Use our Locations API to retrieve valid locations.

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